:root{
  /* аквамарин */
  --aqua-700:#2E8C93;
  --aqua-600:#3FAAB2;
  --aqua-500:#5CC2C8;
  --aqua-200:#BFE9EB;
  --aqua-100:#DCF3F4;
  --aqua-50:#EFFAFA;
  /* лаванда */
  --lav-700:#7E63AA;
  --lav-600:#8E72BD;
  --lav-500:#A98FD1;
  --lav-200:#DED2F0;
  --lav-100:#EAE2F6;
  --lav-50:#F6F2FB;
  /* нейтральные */
  --ink:#123B45;
  --ink-2:#1B4C56;
  --muted:#6E868D;
  --line:#E1EEEF;
  --bg:#FDFEFE;
  --bg-alt:#F4FAFA;
  --radius:22px;
  --shadow:0 20px 44px -26px rgba(46,140,147,.45);
  --shadow-lav:0 20px 44px -26px rgba(142,114,189,.45);
  --max:1140px;
}

*{box-sizing:border-box}
html{scroll-behavior:smooth}
body{
  margin:0;
  font-family:-apple-system,BlinkMacSystemFont,"Segoe UI",Roboto,"Helvetica Neue",Arial,sans-serif;
  color:var(--ink);
  background:var(--bg);
  line-height:1.6;
  -webkit-font-smoothing:antialiased;
}
h1,h2,h3{line-height:1.22;margin:0 0 .5em;letter-spacing:-.015em;font-weight:700}
h1{font-size:clamp(1.95rem,4.1vw,3rem)}
h2{font-size:clamp(1.5rem,2.7vw,2.1rem)}
h3{font-size:1.08rem}
p{margin:0 0 1em}
a{color:var(--aqua-700);text-decoration:none}
a:hover{text-decoration:underline}
ul,ol{margin:0;padding:0;list-style:none}

.container{width:100%;max-width:var(--max);margin:0 auto;padding:0 22px}

/* ---------- header ---------- */
.site-header{
  position:sticky;top:0;z-index:50;
  background:rgba(253,254,254,.92);
  backdrop-filter:blur(12px);
  border-bottom:1px solid var(--line);
}
.header-inner{display:flex;align-items:center;gap:26px;min-height:80px}
.brand{display:flex;align-items:center;gap:14px;color:var(--ink);text-decoration:none}
.brand:hover{text-decoration:none}
.brand-mark{width:50px;height:50px;flex:0 0 50px}
.brand-text{display:flex;flex-direction:column;line-height:1.1}
.brand-text strong{font-size:1.12rem;font-weight:800;letter-spacing:.1em;text-transform:uppercase;color:var(--ink-2)}
.brand-text small{color:var(--muted);font-size:.66rem;letter-spacing:.2em;text-transform:uppercase;margin-top:3px}
.nav{display:flex;gap:22px;margin-left:auto}
.nav a{color:var(--muted);font-size:.93rem;font-weight:500}
.nav a:hover{color:var(--aqua-700);text-decoration:none}
.header-cta{margin-left:4px;white-space:nowrap}

/* ---------- buttons ---------- */
.btn{
  display:inline-flex;align-items:center;justify-content:center;gap:8px;
  padding:13px 24px;border-radius:999px;font-weight:600;font-size:.95rem;
  border:1px solid transparent;cursor:pointer;
  transition:transform .15s ease,box-shadow .18s ease,background .18s ease,color .18s ease;
}
.btn:hover{text-decoration:none;transform:translateY(-1px)}
.btn-primary{background:linear-gradient(135deg,var(--aqua-500),var(--aqua-700));color:#fff;box-shadow:0 14px 26px -16px rgba(46,140,147,.9)}
.btn-primary:hover{box-shadow:0 18px 30px -16px rgba(46,140,147,1)}
.btn-ghost{background:#fff;border-color:var(--aqua-200);color:var(--aqua-700)}
.btn-ghost:hover{background:var(--aqua-50)}
.btn-soft{background:var(--lav-50);border-color:var(--lav-200);color:var(--lav-700);padding:9px 18px;font-size:.87rem}
.btn-soft:hover{background:var(--lav-100)}
.btn-lav{background:linear-gradient(135deg,var(--lav-500),var(--lav-700));color:#fff;box-shadow:0 16px 30px -18px rgba(126,99,170,.95)}
.btn-lav:hover{box-shadow:0 20px 34px -18px rgba(126,99,170,1)}

/* ---------- hero ---------- */
.hero{
  position:relative;overflow:hidden;
  padding:clamp(40px,6vw,76px) 0 clamp(32px,4vw,54px);
  border-bottom:1px solid var(--line);
  background:
    radial-gradient(760px 420px at 8% -12%,rgba(92,194,200,.20),rgba(92,194,200,0) 62%),
    radial-gradient(680px 400px at 96% 4%,rgba(169,143,209,.22),rgba(169,143,209,0) 60%),
    linear-gradient(180deg,#FFFFFF,#F7FCFC 70%,#F4FAFA);
}
.hero-grid{display:grid;grid-template-columns:1.32fr .88fr;gap:clamp(24px,4vw,54px);align-items:center}
.eyebrow{
  display:inline-flex;align-items:center;gap:8px;
  text-transform:uppercase;letter-spacing:.18em;font-size:.71rem;font-weight:700;
  color:var(--lav-700);margin-bottom:.95em;
}
.eyebrow::before{content:"";width:7px;height:11px;border-radius:50% 50% 50% 50%/60% 60% 40% 40%;
  background:linear-gradient(180deg,var(--lav-500),var(--lav-700));transform:rotate(0deg)}
.eyebrow-light{color:var(--lav-200)}
.lead{font-size:1.05rem;color:var(--muted);max-width:54ch}
.hero-actions{display:flex;flex-wrap:wrap;gap:12px;margin:26px 0 30px}
.hero-facts{display:flex;flex-wrap:wrap;gap:36px;padding-top:22px;border-top:1px solid var(--line)}
.hero-facts li{display:flex;flex-direction:column}
.hero-facts strong{font-size:1.32rem;color:var(--aqua-700);font-weight:700}
.hero-facts span{font-size:.82rem;color:var(--muted)}
.hero-card{
  background:linear-gradient(165deg,#fff,#F7F3FC 120%);
  border:1px solid var(--lav-200);border-radius:var(--radius);
  padding:26px;box-shadow:var(--shadow-lav);
}
.hero-card h2{font-size:.98rem;text-transform:uppercase;letter-spacing:.12em;color:var(--lav-700);margin-bottom:1.05em}
.mini-steps{display:grid;gap:14px}
.mini-steps li{display:flex;align-items:center;gap:12px;font-size:.94rem;color:var(--ink)}
.mini-steps span{
  flex:0 0 28px;height:28px;border-radius:50%;
  display:grid;place-items:center;font-size:.8rem;font-weight:700;
  background:#fff;color:var(--aqua-700);border:1px solid var(--aqua-200);
  box-shadow:0 4px 10px -6px rgba(46,140,147,.6);
}
.hero-card-note{margin:18px 0 0;font-size:.83rem;color:var(--muted);padding-top:14px;border-top:1px dashed var(--lav-200)}

/* ---------- sections ---------- */
.section{padding:clamp(46px,6vw,80px) 0}
.section-alt{background:var(--bg-alt);border-top:1px solid var(--line);border-bottom:1px solid var(--line)}
.section-head{max-width:64ch;margin-bottom:36px}
.section-head p{color:var(--muted)}
.section-head h2::after{
  content:"";display:block;width:52px;height:4px;border-radius:99px;margin-top:14px;
  background:linear-gradient(90deg,var(--aqua-500),var(--lav-400,var(--lav-500)));
}

/* ---------- cards ---------- */
.cards{display:grid;grid-template-columns:repeat(4,1fr);gap:18px}
.cards-3{grid-template-columns:repeat(3,1fr)}
.card{
  background:#fff;border:1px solid var(--line);border-radius:var(--radius);
  padding:22px;display:flex;flex-direction:column;
  transition:transform .18s ease,box-shadow .18s ease,border-color .18s ease;
}
.card:hover{transform:translateY(-3px);box-shadow:var(--shadow);border-color:var(--aqua-200)}
.card-icon{
  width:46px;height:46px;border-radius:14px;display:grid;place-items:center;
  background:var(--aqua-50);color:var(--aqua-700);margin-bottom:14px;
  border:1px solid var(--aqua-100);
}
.card-icon svg{width:24px;height:24px}
.card:nth-child(even) .card-icon{background:var(--lav-50);color:var(--lav-600);border-color:var(--lav-100)}
.card p{color:var(--muted);font-size:.92rem;margin-bottom:.6em}
.card .price{color:var(--ink-2);font-weight:700;margin:auto 0 0;padding-top:.5em}
.card-plain{background:var(--bg-alt);border-color:var(--line)}
.card-plain h3{color:var(--ink-2)}

/* ---------- steps ---------- */
.steps{display:grid;grid-template-columns:repeat(4,1fr);gap:18px}
.step{background:#fff;border:1px solid var(--line);border-radius:var(--radius);padding:22px;position:relative;overflow:hidden}
.step::after{
  content:"";position:absolute;right:-18px;top:-18px;width:64px;height:64px;border-radius:50%;
  background:radial-gradient(circle at 30% 30%,rgba(92,194,200,.22),rgba(92,194,200,0) 70%);
}
.step-num{font-size:.76rem;font-weight:800;letter-spacing:.16em;color:var(--lav-600);margin-bottom:10px}
.step p{color:var(--muted);font-size:.91rem;margin:0}

/* ---------- crm (тёмный блок) ---------- */
.crm-section{
  position:relative;overflow:hidden;color:#EAF7F7;
  background:
    radial-gradient(700px 320px at 92% -10%,rgba(169,143,209,.35),rgba(169,143,209,0) 62%),
    radial-gradient(620px 300px at 0% 110%,rgba(92,194,200,.28),rgba(92,194,200,0) 60%),
    linear-gradient(150deg,#0E3B45,#14515E 60%,#175E69);
}
.crm-section h2,.crm-section .lead{color:#fff}
.crm-grid{display:grid;grid-template-columns:1.1fr .9fr;gap:clamp(24px,4vw,52px);align-items:center}
.crm-grid .lead{color:#BCE3E4}
.crm-actions{display:flex;flex-direction:column;align-items:flex-start;gap:12px;margin-top:26px}
.crm-hint{font-size:.81rem;color:#A8D8DA;max-width:40ch;line-height:1.5}
.crm-list{display:grid;gap:12px}
.crm-list li{
  background:rgba(255,255,255,.07);border:1px solid rgba(255,255,255,.16);
  border-radius:14px;padding:12px 16px;font-size:.92rem;color:#DFF4F4;
}
.crm-list li::before{content:"◆";color:var(--lav-200);margin-right:10px;font-size:.7rem;vertical-align:2px}

/* ---------- contacts ---------- */
.contacts-grid{display:grid;grid-template-columns:1fr .8fr;gap:clamp(24px,4vw,50px);align-items:start}
.contacts{display:grid;gap:12px;margin-top:18px}
.contacts li{display:flex;gap:14px;align-items:baseline;font-size:.96rem}
.contacts span{flex:0 0 88px;color:var(--muted);font-size:.8rem;text-transform:uppercase;letter-spacing:.1em}
.contact-card{background:#fff;border:1px solid var(--lav-200);border-radius:var(--radius);padding:26px;box-shadow:var(--shadow-lav)}
.checklist{display:grid;gap:8px;margin:6px 0 16px}
.checklist li{color:var(--muted);font-size:.93rem}
.checklist li::before{content:"—";color:var(--lav-500);margin-right:8px}
.contact-card-note{margin:0;padding-top:14px;border-top:1px dashed var(--line);font-size:.83rem;color:var(--muted)}

/* ---------- footer ---------- */
.site-footer{border-top:1px solid var(--line);padding:26px 0;background:#fff}
.footer-inner{display:flex;flex-wrap:wrap;gap:12px;justify-content:space-between;align-items:center;color:var(--muted);font-size:.85rem}

/* ---------- responsive ---------- */
@media (max-width:1040px){
  .cards{grid-template-columns:repeat(2,1fr)}
  .steps{grid-template-columns:repeat(2,1fr)}
}
@media (max-width:960px){
  .hero-grid,.crm-grid,.contacts-grid{grid-template-columns:1fr}
  .nav{display:none}
  .cards-3{grid-template-columns:1fr}
}
@media (max-width:620px){
  .cards,.steps,.cards-3{grid-template-columns:1fr}
  .header-inner{min-height:68px;gap:12px}
  .header-cta{padding:8px 14px;font-size:.8rem}
  .brand-mark{width:40px;height:40px;flex:0 0 40px}
  .brand-text small{display:none}
  .hero-facts{gap:22px}
  .contacts li{flex-direction:column;gap:2px}
  .contacts span{flex:none}
}